Once a small art toy startup in Beijing, China, Pop Mart’s blind box strategy is not just selling toys but an exciting new ritual to its new American fanbase. The company, founded in 2010 by Wang...

For the past decade, East Asia has planted trendy stores across the U.S. After Japan planted seeds with Daiso and Mitsuwa Marketplace, then Uniqlo and MUJI, China soon followed by sending MINISO to...

For the 2023-2024 school year, the Associated Student Body has approved 29 new clubs. The Accolade's cub reporters from the beginning journalism class will report on each new group in alphabetical order....

Stepping into the makeup section of CVS, senior Melissa Macedo scanned the shelves — some barren of the products she normally sees — for her usual e.l.f. “Expert Liquid Liner” in jet black. Midnight...